SQD Athletica is an Australian brand born out of a need to get men more active and invested in their health. They design functional clothing and accessories that help men perform at their best.
SQD asked us for help developing new features for their eCommerce site. Our team was involved in two major customizations, and the UX design was provided by the client.
Our first task was to reinvent the whole checkout experience, transforming the existing flow into a more user friendly one. Then we shipped a Custom Kit Items system that allowed users to purchase grouped items from the product details page.